Napse is the result of a merger between two of the most renowned companies in the sector focused on omnichannel solutions: Synthesis in Latin America and Linx in Brazil. We have over 5,000 employees and over 70,000 customers from the leading industries across 16 countries in the region. We provide the necessary technology to support new consumer experiences and translate them into business results throughout Latin America.

We focus on offering products and services according to the business challenges of omnichannel retailing:

  • A unique experience for consumers, by customizing offers and promotions.
  • Optimal conversion results on digital platforms.
  • Transformation of the payment experience by simplifying management.
  • We follow the evolution of retail and consumer behavior.

We are present in 6 countries and have worked alongside the main retailers in America for more than 30 years now.

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Track Record

2020
  • icono cohete Napse Omni is launched to develop omni-channel integration of the entire Napse solution proposal.
2019
  • icono montañaVertical solutions for Oil & Gas, Pharmacy, and Electronics are added to the product portfolio.
  • Fiscal Flow is integrated into NAPSE products.
2018/2017
  • icono monedaLinx acquires Synthesis Retail Solution, which assumes the name of NAPSE and adds its portfolio to the offer for LATAM.
  • Promo and vTol solutions (multi-enterprise and Cloud) are launched.
  • Buenos Aires becomes the development hub for Latin America.
2016
  • icono coheteThe company focuses on technology, innovation, and adapts to the new retail market demands.
2015
  • icono coheteWe offer vTol EMV-Kit, a set of drivers that integrate the EMVCo Pinpads to any point of sale solution.
2012
  • icono inauguracionRetail CRM is launched.
  • Cloud-based services are offered.
2010
  • icono montañavTol becomes the first PCI-certified payment gateway in Latin America.
  • Synthesis begins its internationalization and wins the Sadosky award for track record in the IT industry in Argentina.
2009
  • icono inauguracionBRIDGE POS is presented at the IBM Retail User Group Conference in Las Vegas.
2008
  • icono montañaWe are ISO 9001:2000 certified for “Design, development, implementation, and support of electronic solutions.”
2004
  • icono montañaNapse wins the International Award for the implementation of fiscal printers throughout the IBM/4690 Argentina Platform.
  • Promo becomes the world’s leading retail promotion engine.
2000
  • icono inauguracionThe ERP Linx sales channel program is initiated.
1998
  • icono montañaSynthesis becomes the first ARTS member in Latin America.
1996
  • icono cohetevTol is adopted for phone ticket sales (IVR call center).
1993
  • icono coheteTranslation and inspection of point of sale software to disembark in Argentina and Brazil.
1990
  • icono inauguracionThe self-service solution is launched, operating on the IBM/4684 (APA) platform.
1988
  • icono montañaOperations begin under the name of Microserv Comercio y Consultoria Ltda., later referred to as Synthesis.
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Management Team

Daniel Mayo
EXECUTIVE DIRECTOR
Daniel is a member of the founding group of Linx and is responsible for Big Retail operations in Brazil and the operation of Napse: the international brand of Linx. He is an Engineer graduated from the University of São Paulo and is part of the founding team of Linx with a vast history in the development of logistics projects for retail.
Antonio Rivero
DIRECTOR & COMMERCIAL DIRECTOR
Antonio has over 20 years of experience in regional management leadership positions in sales, procurement, supply chain, transportation and consulting, in the retail and logistics industry. At Napse, he’s responsible for direct and channel sales, account management, and customer satisfaction in Mexico, the United States, Colombia, and Central America.
Paulo Puglisi
REGIONAL VP FOR NORTH AMERICA
Paulo is the Regional Vice President for Central America, Mexico and the Southern United States, and is responsible for Sales and Operations in the region. He began his professional career at Synthesis, more than 20 years ago, and has adopted different managerial and leadership roles and positions in Argentina and Mexico.
Martín Malievac
RESEARCH AND DEVELOPMENT DIRECTOR
Martin leads the functional and technological evolution of the Napse solutions suite. He has over 20 years of experience in the management and development of mission-critical solutions in top-level companies: YPF, Banco Galicia, and BNL. He’s a Systems Engineer who graduated from UTN, and has a Master in Data Mining and Knowledge Management from UBA.
Marisol de la Fuente
MARKETING MANAGER FOR LATIN AMERICA
Marisol has over 20 years of experience in multinational companies such as Oracle, HP, Intel, among others, with experience in local, regional, and global Marketing, Communication, and Digital Strategy roles. She’s a journalist from Instituto Grafotécnico, with a degree in Social Communication and a Master in Strategic Marketing from UCES.
Marcos Casado
SERVICE DELIVERY
From his role in the company, Marcos is responsible for the Services, Projects, and Customer Support (SAC) at NAPSE. He has more than 20 years of experience managing interdisciplinary teams, first in the ERP segment and the last years in retail solutions. Marcos is a Systems Engineer from the Universidad Nacional del Centro.
Fabio Muscio
SOUTH REGION COMMERCIAL MANAGER
Fabio leads the commercial team of the South region towards further international expansion of the company. He has 25 years of experience in the Software and Information Technology industry, and has been occupying Management positions for 15 years. He worked as Commercial Manager at Marketec Targeted Solutions and at IBM for 23 years, going through different managerial positions, both local and regional. He's an Electronic Engineer from the University of Buenos Aires.
Robson Freitas
CFO LATAM
Robson is Chief Financial Officer at Napse for LATAM. He's an expert in financial analysis of projects and from his role, he's responsible for controlling and ensuring the flow of financial information between the management and accounting systems to support balance sheets and ensure forecasting with greater adherence and precision. He has a degree in Financial Management from Fundação Getulio Vargas and a Master in Business Administration, Finance, Accounting and Auditing from Fundação Getulio Vargas.
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